After a steady rise, the 22-year-old Twilight star has hit No. 1 on USA TODAY's Celebrity Heat Index, which measures media exposure. Pattinson is only half of the centerpiece cover image on the current issue of OK! and made No. 1 only on PopSugar.com's list of top stories, but he makes enough appearances in other outlets (TV, online and print) to put him ahead of the pack for the first time.Question: Do people outside of the Twilight universe know who Robert Pattinson is yet? I'm so TwiWarped that I have no idea. We are taking over the world! Muhahaha.
Pattinson was No. 3 on the index for April, and USA TODAY noted that his star was on the rise as photos from the set of the Twilight sequel, New Moon, began circulating.
And if paparazzi shots weren't enough, Entertainment Tonight aired official behind-the-scenes video from the set on TV and online.
P.S. I'm wayyyy annoyed because Mr. TCA took my copy of the Rob GQ into the bathroom to read while he sat on the crapper. Hmph.